As part of the Business Mic podcast, Daudi Mugabi spoke with Qaalfa Dibeehi, former Dean of the Majid Al Futtaim Leadership Institute and member of the Board of Directors the  Customer Institute and current Partner at Human2outcome, which was recently recognized as the “Educational Services Company of the Year” by Entrepreneur Middle East.

Qaalfa emphasized the significance of technology in enhancing customer experiences while cautioning against its potential misinterpretation within an organization as a substitute for the role of customer experience rather than a facilitator.

The full episode can be viewed here: https://lnkd.in/gxcrwqAx

Qaalfa Dibeehi is a Customer-Led Transformation Strategist, author, and keynote speaker. Founder of Human2outcome and former VP and Principal Analyst at Forrester Research. Former Dean of the Majid Al Futtaim Leadership Institute and Board Director at the Customer Institute. He has worked with organisations across Europe, North America, the Middle East, Africa, and Asia on customer experience, behavioural science, and customer-led transformation.